Affiliate Marketing is basically a way of marketing someone else’s products or services and receiving a commission every time someone makes a purchase through your affiliate link.
Making enough recurring sales as an affiliate sometimes can be hard, but fortunately, there are some strategies you can use to target your audience and improve your sales.
In this post, we’ll outline 9 easy ways to boost affiliate sales.
1. Hijack New Product Launches
One of the best ways affiliates make huge affiliate sales is to be the first to promote certain products. Product launch jacking method is the best way to be the first to promote new products. With launch jacking, affiliates find out about products that are about to launch and get themselves positioned and ready to make sales on day one.
You can find new ready to be launch products on product launch calendar sites. Riverfile is a great Product launch calendar site. On this website, product vendors list their upcoming products, be it tools, training, a service, or whatever so that they can let people know it’s coming soon. This allows you, the affiliate marketer, or blogger, to pick and choose which products you’re interested in promoting before it’s actually launched.
Since the product is new, there is less competition from other marketers.This marketing strategy is very rewarding since you can find yourself as one of the only few online marketers with a reputable review of the new item.
2. Offer Bonuses For Purchasing Via Your Affiliate Links
A bonus is essentially a reward that a buyer gets in return for making a purchase via your affiliate link. Bonuses are a useful conversion tool because they give buyers an additional incentive to buy. Bonuses also encourage buyers to choose you over a competitor.
Make sure you have quality bonuses because its makes them feel like they’re getting a deal. You can give out bonuses like marketing eBooks, templates, software, PLR materials, related products, discount on another product etc.
Jvzoo allows you as an affiliates use bonuses as an incentive for purchasing a product through your affiliate link. You can add your bonuses to the customer’s purchase automatically by clicking the Add Bonus button found on the Affiliate Bonus page under the Affiliates tab. Learn More on this Jvzoo Support Article..
Warrioplus also allows you do the same. This bonus will be delivered automatically when the customer goes to the “Thank You” page from their delivery email. The buyer will be able to access the bonus via the Bonus URL that you provide. Learn More on this Warriorplus Knowledgebase Article.
3. Build Email Lists and Create A Sales Funnel
Creating a Sales funnel via list building is one of the oldest but most effective forms of making money through affiliate marketing.
Affiliate marketing through email essentially allows you send out information to a subscribers’ email address and having your affiliate link within the email. When the person clicks on that link and buys the product or service that you are promoting, you will earn a commission through the affiliate program that you sign up with.
An email list consists of highly targeted consumers that do want to read about the product and service that you are promoting. If they have subscribed to your list then they obviously have an interest. If you list consisted of 10,000 subscribers then there is a far higher chance that a greater number will purchase the product or service through your affiliate link because they signed up to read your emails in the first place.
To entice people to enter their email address, you should offer something people would want in exchange for their email addresses. E.g a free tool, free guide, sheetsheet, free eBook that is about a common problem faced by the niche. This covers the Leads part of a sales funnel.
Leadpages and ClickFunnels have been the best tools over the past few years in terms of helping affiliate marketers to boost their sales. You can use these tools for your landing pages to collect leads.
You can collect your visitor’s email addresses with a software called an autoresponder. A good example of a quality online autoresponder is aweber. You create series of mail sequence to interact with your email list and allow them to be familiar with you and what you have to offer.
Email marketing is cost effective and converts very well. Rather than splurging thousands of dollars on Google ads or a social media ad, affiliate emails deliver when you want it, what you want it and how you want it.
4. Create Honest, Reliable and Useful Online Reviews
A review is a product-centered content that should investigate in-depth both the benefits and drawbacks of specific goods or services. If you focus on testing and reviewing products, then its important you write an honest, reliable and useful online reviews if you want to make sales.
To Write the Perfect Product Review, try and get Your Hands on the Product so you can be sure all features claimed are verified, Learn About Your Product(s), Be Honest about what you have found, Don’t Hype It, compare it with Other products in the same category and End a Product Review with a Take-Home Message..
5. Always Build Trust Before Making The Pitch
As much as we might wish it wasn’t true, first impressions are crucial to any relationship. Getting off on the wrong foot with someone can be disastrous, and asking too much of them right off the bat might scare them away. It’s the same with your website, which is often the first impression a potential customer gets of your business.
Your relationship with your audience, and the trust that you build with them, is your single most important asset. The importance of trust can’t be stressed enough. You have to invest the time and effort to constantly nurture trust with your audience — and take care to never do anything to betray that confidence.
So whenever you’re tempted to cut corners or venture into the murkier regions of affiliate marketing, just remember you’re risking the relationship with your readers. In other words — don’t do it!
That’s why its important to always be honest in your product reviews and letting your audience know about the pros and cons of any product you are promoting. This way when you make that sales pitch, they already trust you enough to want to buy.
6. Have Social Media Presence
72% of all internet users are now active on social networks. So When promoting your affiliate business, it’s important to use every channel that can benefit your brand. A strong social media presence helps you connect with your target audience, thus increasing targeted traffic to your website.
Social media presence also build trust and credibility because your audience get to connect with you on a personal level.
Facebook is the biggest player in the social media market. Facebook can expand your brand’s reach and help you generate interactions.
One way to generate these interactions for your Page and posts is to keep in mind that you get what you give. People will take note of you when you interact with them. Besides reacting, commenting and sharing posts from other people and Pages, it is also good to join or even create Facebook groups and community pages on relevant topics. These actions will lead to visibility, awareness, trust and reach.
There are other social media sites you can use like Linkedin, Twitter etc.
7. Make product review videos and Share it on YouTube
One of the emerging trends with affiliate marketing is to promote products through video and share it on YouTube.
Text-based reviews are powerful and will bring you great benefits, but video review media takes these benefits to a whole new level. Video reviews add more personality into the mix and forge emotional connections between you, the reviewer and your customers. Videos take all of the trust benefits of text reviews and amplify them.
Unfortunately many people shy away from this technique because they think it’s too hard to do. The reality is anyone can make a simple video. There are a wide-range of tools that make it super easy to create a stylish looking YouTube video.
You can use a simple phone camera or a screen capture tool to create any video and upload it to YouTube. Add your affiliate link in the description area and you are good to go. This can also be outsourced on any freelance site.
8. Use Sustainable SEO
Creating great content for your blog is one thing. Getting traffic to your blog posts or even YouTube videos is another, and it’s something a lot of affiliate marketers do not account for or they are unaware that certain aspects of SEO are required to drive traffic to their content.
One of the best traffic method is organic traffic which converts best. This is usually the primary goal for online marketers. Keyword optimization is a well-known strategy for helping people find your content, through search engines. It’s is an extremely effective form of digital marketing and can help increase traffic, awareness and conversions for businesses.
Affiliate marketing can be really powerful when SEO and affiliate goals all push in the same direction. SEO still works and you can get quality organic reach to your site if you know what you are doing.
9. Promote Quality and Effective Products
Its important to only promote quality products that actually work. Sometimes before promoting any product, you have to ask yourself some question. Does the merchant have a good reputation and sell quality products? You wouldn’t like to promote a brand that generates bad word of mouth. Don’t forget that you are putting your reputation on the line too when promoting a product to your customers.
If you don’t trust a vendor or don’t know much about a product, don’t promote that product. If you don’t know the vendor well enough, read testimonials from users who have used his other products. If you don’t know much about the product then read more about the product or get a copy of the product so you could see the product in action.
A quality product should solve your audiences’ problems. Even though if you’re promoting the products you use, if they don’t belong to your target audience then there’s no use of promoting them. For instance, if you have a marketing based website, by promoting health related products won’t give you any sales. You need to make sure to keep your audience in mind while choosing the right products as an affiliate.
List your product launches on Riverfile as a vendor and promote new upcoming product launches as an affiliate. Join Riverfile Product Launch Calendar for FREE.